Using LiquidQR Codes for Reviews: How To Set-Up and Utilize This Engagement Game-Changer
In today’s digital world, customer reviews play a crucial role in influencing purchasing decisions. In fact, 71% of consumers read online reviews when researching businesses (BrightLocal). Whether for restaurants, online stores, or service providers, potential customers often rely on reviews to determine whether a business is worth their time and money.
However, getting customers to leave a review can prove to be a challenge. This is where LiquidQR codes come in, providing a seamless, convenient, and efficient way to collect feedback and build a strong online reputation.
Why QR Codes for Reviews?
QR codes make it easier than ever for customers to leave reviews with just a simple scan. Instead of requiring users to go out of their way to search for a business on review platforms, a QR code directs them instantly to the right page, eliminating friction and increasing the likelihood of them leaving feedback.
Businesses can print QR codes on receipts, product packaging, business cards, or even display them at checkout counters to encourage quick and easy review submissions.
How Can QR Codes Help You Capture Reviews?
- Convenience for Customers
- A quick scan takes users directly to a review page, making the process effortless.
- No need to manually search for the business or navigate through multiple steps.
- Increased Review Volume
- Removing barriers results in more customers leaving reviews.
- More reviews build credibility and improve search engine rankings.
- Real-Time Feedback Collection
- Businesses can gather instant feedback on customer experiences.
- Helps address issues promptly and improve services.
- Better Engagement & Trust
- More positive reviews boost customer trust and attract new clients.
- Encourages brand loyalty and repeat business.
How to Get Your Google Business Review Link
According to WiserNotify, 57.5% of all online reviews are hosted on Google. If you’re using Google Business Profile (formerly Google My Business), you can generate a direct review link for your customers:
- Sign in to your Google Business Profile.
- Select your business if you manage multiple locations.
- In the dashboard, go to the Home tab and find the “Get more reviews” section.
- Click on “Share review form” to copy the direct link to your review page.
- Use this link to create a QR code that directs customers straight to your review section.
This makes it simple for customers to leave reviews without searching for your business manually.
How to Implement QR Codes for Reviews
1. Generate a QR Code Linked to Your Review Page
Start by choosing a review platform such as Google Reviews, Yelp, Trustpilot, or Facebook, and then use LiquidQR to create a scannable code that links directly to your review page.
2. Strategically Place Your QR Codes
Ensure customers have easy access to the QR code at key touchpoints:
- LiquidQR Display Stands – Leave one at your counter to encourage reviews when customers are checking out or finishing a service.
- Receipts and invoices – A simple “Scan to leave a review!” message encourages feedback.
- Product packaging – Especially useful for e-commerce and retail brands.
- Restaurant tables or menus – Guests can leave reviews while waiting for their bill.
- Storefronts and business cards – Great for local businesses and networking events.
3. Encourage Customers to Leave Reviews
Make it engaging by offering incentives like discounts, loyalty points, or entry into a giveaway. However, be mindful of platform guidelines, as some review sites prohibit offering rewards for reviews.
4. Monitor and Respond to Reviews
Engage with your customers by responding to their feedback. Thank positive reviewers and address concerns from negative reviews to demonstrate excellent customer service and commitment to improvement.
Use Cases for QR Code Reviews
Restaurants and Cafés
Placing QR codes on table tents, menus, or receipts allows diners to leave instant feedback before they even leave the establishment. This helps restaurants improve service quality and gain more positive online ratings.
Retail Stores
Stores can place QR codes on shopping bags or receipts to encourage customers to review their experience. High review volumes improve local SEO and make the store more discoverable online.
Hotels and Hospitality
Hotels can use QR codes on room keycards, lobby signage, or checkout forms to collect reviews from guests before they leave. This boosts online reputation and ensures guest satisfaction.
Healthcare and Clinics
Doctors, dentists, and medical professionals can place QR codes in waiting rooms or on appointment reminders to collect patient feedback. This builds credibility and trust among potential patients.
E-Commerce and Online Businesses
Online sellers can include a QR code on product packaging, invoices, or thank-you notes, directing customers to leave reviews on platforms like Amazon, Etsy, or their own websites.
Gyms and Fitness Centers
Gyms can place QR codes on entry doors, membership cards, or promotional materials, allowing members to quickly review their experiences, which helps attract new clients.
Event Planners and Conferences
Event organizers can use QR codes on event programs, name tags, or exit signage to gather feedback from attendees about their experience.
Final Thoughts
QR codes for reviews are a powerful tool that can transform customer engagement and help businesses build a strong online presence. By making the review process seamless, businesses can collect valuable feedback, enhance their reputation, and attract more customers. In a world where online credibility matters more than ever, leveraging LiquidQR codes for reviews is a simple yet effective strategy that no business should overlook.
